Renaissance Woman: Redefining the World of Fitness Entrepreneurship

Renaissance Woman: Redefining the World of Fitness Entrepreneurship

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About The Course

Ashley Horner is dedicated to her children and living a fit life. Looking at her now, you would never realize that fitness has not always come easily to Ashley. After having her first two children, Ashley realized it was up to her alone to come back from C-sections and stretch marks, issues that many women deal with. She is a mother of three, cross-over athlete, pro fitness competitor, ultra-runner, and triathlete. She and her team are monthly contributors for Train for Her fitness magazine, writing a six-page spread each month. Ashley is also the Editor-in-Chief for the magazine. She represents prestigious companies like bodybuilding.com, RockTape, and Reebok.

She owns a training facility in Virginia Beach, American Sled Dogs, where she also operates the Unbroken Movement Foundation, a free program for battered women to train and regain confidence and strength. Also, spouses of deployed husbands are able to attend classes and train for free. Please click on the link to donate to Unbroken Movement. As part of the Unbroken Movement, Ashley has developed 50 chapters of the foundation (one in each state), led by Ashletes, that collect shoes for the homeless. Each month, shoes are collected, donated, and distributed.

Ashley also owns the Valkyrie clothing line and designs 100% of every item produced. Valkyrie, meaning "chooser of the slain," is a female war goddess, a sister armed with helmet and spear. They are often depicted as riding wild wolves, or, in some accounts, as soaring through the air raven-like, scavenging for souls. The Valkyrie is emblematic of finding beauty in strength, the underlying theme in all of Ashley's projects.

Among her many projects is one for and by children, sledpups.com. Her entire team contributes to this children's training site, which also offers guidance for the newly pregnant and first-time mothers.

The Transform You challenge, a ten-week transformation challenge, has over 500 entries for each competition. The winner walks away with either $3,000 or the opportunity for an all-expense paid vacation to visit and train with Ashley for a weekend at American Sled Dogs in Virginia Beach. This competition has become a huge hit with Ashley's fitness followers, who call themselves "Ashletes."

Another program that Ashley runs in tandem with the transformation challenges is the Horner Elite Team, a group of hand-picked individuals from an application process who train one-on-one with Ashley. Ashley offers customized training, daily accountability, race preparation for triathlons and marathons, fitness competitions, photo shoots, and the opportunity for anyone to become an all-around badass!

Op-6 is a similar program to Horner Elite, but is structured especially for wives of deployed servicemen. Ashley offers participants nutritional counseling and coaching, but her main goal with this program is to keep women strong in body and mind until their deployed spouses return home. These soldiers get a homecoming to remember!

Military service is near and dear to Ashley's heart. She travels all over the U.S., offering Camp Valor near military bases. Each camp has 100+ participants, and the purpose of the camps is to give back to the community, the Unbroken Movement, or seasonal charities like Toys for Tots or canned food drives. Her goal for 2016 is to have HUGE events that fill stadiums, impacting local communities and beyond! Click here to see the 2016 Camp Valor dates.

The start of all of Ashley's endeavors are her 13 life-changing EBook trainers currently for sale. She has sold over two million copies of her trainers, and continues to develop guides for a diverse population, including at-home trainers as well as cookbooks and programs for pregnant women. See her trainers here for more information and check out the free Ashley Horner fitness app she recently developed for free monthly workouts!

Fiercely successful competitor and entrepreneur, Ashley Horner, has accomplished quite a bit in such a short time. Becoming a Bodybuilding.com sponsored athlete, WBFF and Triathlon athlete, and very financially successful online trainer are but a few of her accolades. Ashley's presentation will be providing attendees practical entrepreneurial steps to help create their own niche, while giving her heartfelt start-up story simultaneously.


Hear how ISSA has helped students like you

Cindy Jacobo

My experience has been great and the support team makes it very easy to complete the course and get back to me with answers to any questions I have very quickly.

Cindy Jacobo

Alisa Wagner

Thanks to ISSA, I am able to compete and win in bodybuilding competitions despite my day job, and I am honored to help others achieve their personal health aspirations amid their busy schedules.

Alisa Wagner

Aftann Taijeron

The best part about ISSA, is when you call, you talk to a real person. They are quick to respond, answer all of your questions and help guide you to be successful.

Aftann Taijeron

Beata Hughes

ISSA has taught me how to adapt various teaching methods to suit clients learning needs, allowing me to create healthy environments for teaching.

Beata Hughes

Suresh Chalapathi Kumar Babu

I am now one step closer to my visions. I can't wait to get out there and help others. I highly recommend this course to individuals who are interested in becoming a certified personal trainer.

Suresh Chalapathi Kumar Babu

Christopher Romano

Of my now 25 coaching certifications, I was super impressed with how in-depth and thorough the ISSA SSC is.

Christopher Romano

Danees Kazi

As the coursework progressed I began seeing my clients through a different perspective and i firmly believe that ISSA is responsible to give me this sense of professionalism and belonging!

Danees Kazi

Mihnea Niculae Paraschivescu

I had the chance to discover the ISSA team, which made my dream possible, to become a certified trainer. With their outstanding vision, support and professionalism they guided me to reach the goal.

Mihnea Niculae Paraschivescu

Yudishteer Seewooruttun

The ISSA certified personal trainer program is the best experience of my life.

Yudishteer Seewooruttun

Jeffrey Davis

The International Sports Sciences Association certified personal trainer program has been one of the best experiences of my life

Jeffrey Davis

Joel Bunche

I highly recommend anyone who is in this field or career and to take ISSA, they are very helpful, professional and they help you expand in the personal training, fitness and healthy lifestyle.

Joel Bunche

Tessa Matus

ISSA provides a good educational platform to start a career as a fitness trainer.

Tessa Matus

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