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- 5 Step plan to becoming certified
- How to enroll with ISSA
A fun course containing an interactive audio file (MP3 format), an easy to read 17-page text (PDF file format), worksheets to ensure a fast start, and 31 already-done downloadable press releases and articles for your immediate use.
This course was written by Samuel F. Hirschberg, ISSA's Director of Business Development, who has helped his clients receive "ink" in many publications, TV exposure, and other resources, both online and in print, including a recent cover story feature in Readers Digest CA, a feature in the Los Angeles Times, and a BusinessWeek.com article, among countless others.
"Whether your objective is to announce a new service to your marketplace or to write a regular editorial column for your local paper, to gain a radio interview or a TV feature news story, this course can help you establish the contacts, prove yourself to the media personnel and help you get started quickly."
The Fitness Professional's Guide to Public Relations, Page 2
After you have studied this program, you will learn:
The Fitness Professional's Guide to Public Relations
Features online enrollment, online download of course text (PDF), online audio download of MP3 audio file, online exam and instant grading as well as automatic certificate generation upon completion of course.
IMPORTANT: It is highly suggested that you first complete "The Magic Trio" Getting Your Business Started on a Shoestring Budget, 2 CEU's
This course will help you with the necessary tools to properly construct your editorial bio, your unique selling proposition and your 20-second elevator commercial all invaluable to your cause in communicating with the media.
I have had and continue to have a great experience with the staff at ISSA headquarters. They have always been super friendly and helpful.
I was so overwhelmed at first but chatted with a master trainer on the website and they gave me some wonderful study tips that built my confidence back up. I actually finished a month early.
Not only are the certifications able to teach me high quality content but they also teach me real world applications.
I have no complaints and I will always proudly display my certification and recommend you to all I know. You have given me a foundation for my future.
Walter Sadiq Daniels
The business resources provided as part of the course material really help to set up your own personal training business with form templates and tips to help you hit the ground running and succeed!
The option to study at your own pace and test whenever it is convenient for you makes this course that much better than the rest!
Being in ISSA family is my first steps in my international career, gold's gym trust Issa trainers, all world.
Omar A. Mahgoub
ISSA provided me with essential tools and knowledge to transform my hobby into a desired business.
The site is very easy to navigate, the content is very educational and flows smoothly, I receive help quickly when I have a question.
This institution has been key in my development as a personal trainer and also instrumental in me being able to take my passion and turn it into a career.
If I had questions, comments or concerns, I would call and the staff was so very helpful, I was in shock of how much support I got!
ISSA has changed my life for the better and by changing my life ISSA has equipped me with the tools and support to help whoever may be looking for guidance pertaining to their health and fitness endeavors.
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