Beyond Fame: How To Become A Market Influencer

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About The Course

Today's consumers are divided over millions of websites, social networks, apps, stations, and other media. That's why marketers are increasingly turning to individuals and organizations who can readily connect with large followings across multiple channels. These influencers come in a variety of forms: celebrities, experts, and situational micro influencers who can inspire actions at the right time and place. In this session, you'll learn how to become one (or all) of these influencers and how to prove your influence qualitatively and quantitatively. While many people talk about how to use various media for self-promotion, little has been said about the key element to generating influence: emotions. We'll culminate with an exploration of four emotions that Hollywood uses to turn movies into hits and classics, and how you can employ those emotions to build your influence.

Hear how ISSA has helped students like you

After now having received my certification through ISSA, I feel confident that I'm ready to start my business.

Sarah Turnley

ISSA offers lessons of real-world cases and the insights of professionals.

Ilona Kinney

ISSA's course material was extremely detail orientated and covered every aspect of becoming a personal trainer.

Andrew Presnell

I have no complaints and I will always proudly display my certification and recommend you to all I know. You have given me a foundation for my future.

Walter Sadiq Daniels

I found the student support and professionalism to be astounding, and the course so learner friendly.

Penelope Pearce-Robb

ISSA has remained to be among the leaders of the fitness industry and is still an organization that is nationally recognized and has a good reputation.

Karin Singleton

The content is informative and the support is endless.

Curtis Korchinski

I am so impressed by the level of professionalism and thoroughness that ISSA offers to trainees.

Megan Ganzagan

The amount of knowledge in the textbook is really satisfying for someone who’s interested in both fitness and the sciences of the human body, and who’s willing to learn about the relationships between them.

Jehad Refaat Abdel Hamid

I had the chance to discover the ISSA team, which made my dream possible, to become a certified trainer. With their outstanding vision, support and professionalism they guided me to reach the goal.

Mihnea Niculae Paraschivescu