From Bodybuilding to BUSINESS-BUILDING: A Crash-Course for Physique Entrepreneurs

From Bodybuilding to BUSINESS-BUILDING: A Crash-Course for Physique Entrepreneurs

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About The Course

Photographer Andre DeLoach, owner of Empyrean Photography, has 32 published fitness magazine covers, among other numerous publishing credits. Andre has photographed recognized names in the fitness industry like Clark Bartram, Jessie Pavelka, Brandon Bass, and Joey Gloor, while also working a host of aspiring male physique models. With a Master's degree in Counseling and as a former career counselor, Andre shares his insights in a thorough, easy-to-understand way that will empower fitness models to create business careers that are both profitable and personally meaningful.

Year after year, so many people aspire to make a business career in the fitness/bodybuilding industry, yet, so few of them ever succeed, despite their hard work, great ideas, and best intentions. This unnecessary trend needs to end. And this workshop is designed to help do just that. This intense yet engaging workshop will guide you through 3 major areas: sound business planning, personal branding, and the challenges and opportunities of 21st century entrepreneurship.

After the workshop, you will:

Be able to avoid the business-killing mistakes often made by fitness models/bodybuilders

Know how to use an unique planning tool to map out a new business or improve/expand an existing one

Know how to calculate the financial strength of your business

Understand the 4 essential components of successful personal branding

Be able to effectively respond to some of the challenges and opportunities of entrepreneurship in the 21st Century

Regardless if you are considering an in-person or online business, or a for-profit or non-profit enterprise, you will benefit from this workshop experience. Be sure to bring a pen, a mug of coffee, and a willingness to get to work.


Hear how ISSA has helped students like you

Tarini Bhagwansingh

The ISSA is one of the only organizations I’ve worked with that has had nothing but encouragement to give to me and that’s exactly what I needed.

Tarini Bhagwansingh

Jesse Scheide

The ISSA has not only helped me to become a better athlete and aspiring trainer but more importantly a better person.

Jesse Scheide

Melissa Remoli

I found it to be challenging, informative, and very current. ISSA provides great communication and they are always there from start to finish.

Melissa Remoli

Curtis Korchinski

The content is informative and the support is endless.

Curtis Korchinski

Molly Edwards

...it was the most comprehensive program with a solid foundation in all the aspects of nutrition that I needed for my practice.

Molly Edwards

Pilar Roberts

The education I received will put me above my competition and has provided me to the tools to helps other meet their personal fitness goals.

Pilar Roberts

Matthew Edson

The ISSA program provided me with the flexibility to achieve my certification while maintaining a full time career, being a parent of two active grade school children and husband.

Matthew Edson

Jessica Moyle

When I received the course material it was more in-depth than I expected which was good! I knew I was being provided with all the knowledge I need to become the best trainer I can.

Jessica Moyle

Nikee McInnis

The ISSA program design is excellent and caters to many learning styles. After taking this course I feel that I have rightfully earned my title and I know I will be properly equipped to help people change their lives in a healthy and positive way.

Nikee McInnis

Tanya Feliciano

The ISSA courses are wonderful. I love being able to work at my own pace. They have so many certifications to choose from. ISSA has really helped take my career to the next level.

Tanya Feliciano

Ian Cruse

I have taken some other classes through some other organizations and I have found that my ISSA training has given me a wealth of knowledge of the science of fitness and how to apply it for best results for myself and my clients!

Ian Cruse

Heidi Lyons

I am really looking forward to helping people realize and reach their goals of becoming more healthy and physically fit, no matter their age.

Heidi Lyons

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