From Bodybuilding to BUSINESS-BUILDING: A Crash-Course for Physique Entrepreneurs

From Bodybuilding to BUSINESS-BUILDING: A Crash-Course for Physique Entrepreneurs

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About The Course

Photographer Andre DeLoach, owner of Empyrean Photography, has 32 published fitness magazine covers, among other numerous publishing credits. Andre has photographed recognized names in the fitness industry like Clark Bartram, Jessie Pavelka, Brandon Bass, and Joey Gloor, while also working a host of aspiring male physique models. With a Master's degree in Counseling and as a former career counselor, Andre shares his insights in a thorough, easy-to-understand way that will empower fitness models to create business careers that are both profitable and personally meaningful.

Year after year, so many people aspire to make a business career in the fitness/bodybuilding industry, yet, so few of them ever succeed, despite their hard work, great ideas, and best intentions. This unnecessary trend needs to end. And this workshop is designed to help do just that. This intense yet engaging workshop will guide you through 3 major areas: sound business planning, personal branding, and the challenges and opportunities of 21st century entrepreneurship.

After the workshop, you will:

Be able to avoid the business-killing mistakes often made by fitness models/bodybuilders

Know how to use an unique planning tool to map out a new business or improve/expand an existing one

Know how to calculate the financial strength of your business

Understand the 4 essential components of successful personal branding

Be able to effectively respond to some of the challenges and opportunities of entrepreneurship in the 21st Century

Regardless if you are considering an in-person or online business, or a for-profit or non-profit enterprise, you will benefit from this workshop experience. Be sure to bring a pen, a mug of coffee, and a willingness to get to work.


Hear How ISSA Has Helped Students Like You

Tarini Bhagwansingh

The ISSA is one of the only organizations I’ve worked with that has had nothing but encouragement to give to me and that’s exactly what I needed.

Tarini Bhagwansingh

Giorgi Tartarashvili

The platform provides every tool possible and great customer support to get maximum out of the course. I would recommend to anyone who wants to become CFT and trust ISSA will provide quality resources...

Giorgi Tartarashvili

Jamar Coleman

ISSA has changed my life for the better and by changing my life ISSA has equipped me with the tools and support to help whoever may be looking for guidance pertaining to their health and fitness endeavors.

Jamar Coleman

Andrea De Persio

I’ve been searching for the best training a company has to offer for years, ISSA really has it all.

Andrea De Persio

Sandra Adams

Since I have been in the fitness field for over twenty years I can truly say I have gained a lot more experience and knowledge from successfully completing the ISSA course.

Sandra Adams

Yavor Varbanov

With ISSA guidance and textbooks, I have upgraded my knowledge to another level and I feel this by seeing big changes in my clients & myself!

Yavor Varbanov

Arjun Shaw

I loved every single page of my book. They were so informative and every topic we're in-depth.

Arjun Shaw

Stephanie Stickley

This program gave me the foundation and the confidence I needed to pursue my dream. I would highly recommend this program to anyone hoping to take their life in a new direction at any age.

Stephanie Stickley

Melissa Remoli

I found it to be challenging, informative, and very current. ISSA provides great communication and they are always there from start to finish.

Melissa Remoli

DeJarrod Jones

ISSA has helped make my dreams com true of being a personal trainer and helping people become better versions of themselves.

DeJarrod Jones

Matthew Edson

The ISSA program provided me with the flexibility to achieve my certification while maintaining a full time career, being a parent of two active grade school children and husband.

Matthew Edson

Heidi Lyons

I am really looking forward to helping people realize and reach their goals of becoming more healthy and physically fit, no matter their age.

Heidi Lyons

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