Creating A Business Plan

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About The Course

Gary Augustine Warren BS, ISSA-CFT, NSCA-CPT sweatisfree.com

Beginning as a staff personal trainer in 1997, Gary evolved into an independent contract trainer and eventually a wellness-focused business owner. Coming from a sports and fitness training background, he was introduced into the fitness competition scene in 2003. Shortly after, he became involved in fitness and sports event promotions and project management. In 2006, he co-founded and acts as CEO for the fitness-sports and wellness production company, Fitness and Sports Network, LLC (FAS-NET). With the company's initial production beginning as a fitness competition endeavor, it evolved into a business development service for the fitness, sports, and wellness professionals known as, "FMI Guild".

The FMI Guild's focus is to equip and qualify members for multiple business and/or employment options. Gary serves as the executive director for the FMI Guild production. Gary had the honor of beginning his career as a instructor and trainer working in 3 collegiate wellness/sports settings, (California State University-Long Beach, UCLA, and the University of Oklahoma). From there, he moved into the private sector and continues to operate between the Oklahoma City and Los Angeles metros . He is a certified fitness instructor and personal trainer through ISSA and NSCA, in addition to earning a Bachelor's degree in Health and Sports Science from the University of Oklahoma.

A business plan is a written plan detailing a business' entire, "body of work" or operations. When done correctly, it contains components such as its business legal structure, current assets, future earnings projections, the target market(s), weaknesses and strengths, its existence for commerce, amongst other things. Creating a business plan can be a daunting task. This workshop will break down business plan writing into 10 criterion points. In addition, tools that can assist in writing and monitoring the plan will be listed and discussed.


Hear how ISSA has helped students like you

Now, I can confidently provide them with knowledgeable fitness information that I have gained from my own fitness journey, and my training provided by ISSA.

Jon Allen

Thanks for the knowledge and opportunities to now do what I love to do.

Cotillion Grant

After completing my CPT successfully, I can say only one thing that ISSA is really good in providing you the knowledge which is required in the fitness industry. It makes you fitness industry ready in every aspect.

Mohit Garg

I would like to say that the course l've attended _CFT_ was very useful and I feel that my techniques are better and my clients are more blessed and satisfied.

Mostafa Mahmoud El Gindy

I have stayed recertified with ISSA because it holds high standards to its trainers and is a highly recognized organization.

Krista Johnson

The book is well illustrated and supported with diagrams and photos helping to clarify the information in each unit.

Eva Ebersole

I am now one step closer to my visions. I can't wait to get out there and help others. I highly recommend this course to individuals who are interested in becoming a certified personal trainer.

Suresh Chalapathi Kumar Babu

The content is informative and the support is endless.

Curtis Korchinski

I've found ISSA's to be the most qualified, useful AND helpful certifications in the business.

Robert Condeluci

I do not believe there is another certifying organization that has the background, integrity, caring and compassion that the ISSA has...

J.R. Smith

The ISSA has not only helped me to become a better athlete and aspiring trainer but more importantly a better person.

Jesse Scheide

The amount of knowledge in the textbook is really satisfying for someone who’s interested in both fitness and the sciences of the human body, and who’s willing to learn about the relationships between them.

Jehad Refaat Abdel Hamid

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