Client Maximization Strategies

Client Maximization Strategies

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About The Course

Michael Waters built a name in the sports industry by combining exceptional skills in entrepreneurship, performance training, and marketing. His leadership has played a major role in the success of hundreds of athletes. As the founder and owner of Phase 1 Sports Training facility (Las Vegas), he has created a system that has proven to be successful.

Michael was named the Nevada Microenterprise Initiative Business Person of the Year. He is also an active participant in the Clark County School District PAYBAC, and Stay in School Mentoring Project. He is also very active with Fellowship of Christian Athletes and a number of other charitable organizations. Michael is a certified personal trainer and performance enhancement specialist with the National Academy of Sports Medicine (NASM)

Membership and client retention to a fitness facility or trainer is the life of a business. What are the best ways to retain both? In this one hour presentation, 10-year sports facility owner Michael Waters, will be demonstrating the most effective methods for both membership and client retention.

Course Objectives:

  • Define what is your niche and your "perfect client"
  • How to project a higher return on investment
  • Methods for retaining clients for years vs months

Hear how ISSA has helped students like you

Amy Kennedy

From the start, ISSA provided everything I needed to study, practice and qualify for a personal trainer's certification.

Amy Kennedy

Danees Kazi

As the coursework progressed I began seeing my clients through a different perspective and i firmly believe that ISSA is responsible to give me this sense of professionalism and belonging!

Danees Kazi

Kristi Tauti

The tools and resources that ISSA provide are invaluable and will really set you apart from the rest, in this fitness industry.

Kristi Tauti

Pilar Roberts

The education I received will put me above my competition and has provided me to the tools to helps other meet their personal fitness goals.

Pilar Roberts

Joel Bunche

I highly recommend anyone who is in this field or career and to take ISSA, they are very helpful, professional and they help you expand in the personal training, fitness and healthy lifestyle.

Joel Bunche

Krista Johnson

I have stayed recertified with ISSA because it holds high standards to its trainers and is a highly recognized organization.

Krista Johnson

Peter Cardona

ISSA is one of the most respected certifications out there and in my opinion the most comprehensive.

Peter Cardona

Jordi Ciprin

Don't be shy to live your dream and as I did, become yourself, become trainer.

Jordi Ciprin

Ali Al-Noori

I'm so happy and proud that I chose this institute for my study to the CFT because their material gave me a lot of information and experience that I didn't know it before.

Ali Al-Noori

Todd Karvanek

The course is very comprehensive, the six learning experiences on the final were fun to do and the support was great.

Todd Karvanek

Heidi Lyons

I am really looking forward to helping people realize and reach their goals of becoming more healthy and physically fit, no matter their age.

Heidi Lyons

Amy Manzanares

Having the backing of ISSA I feel confident that I am helping to change people's lives through fitness and I am very passionate about that! I am excited to meet new clients and help them start their fitness journeys.

Amy Manzanares

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  • How to enroll with ISSA

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