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Client Maximization Strategies

Client Maximization Strategies

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About The Course

Michael Waters built a name in the sports industry by combining exceptional skills in entrepreneurship, performance training, and marketing. His leadership has played a major role in the success of hundreds of athletes. As the founder and owner of Phase 1 Sports Training facility (Las Vegas), he has created a system that has proven to be successful.

Michael was named the Nevada Microenterprise Initiative Business Person of the Year. He is also an active participant in the Clark County School District PAYBAC, and Stay in School Mentoring Project. He is also very active with Fellowship of Christian Athletes and a number of other charitable organizations. Michael is a certified personal trainer and performance enhancement specialist with the National Academy of Sports Medicine (NASM)

Membership and client retention to a fitness facility or trainer is the life of a business. What are the best ways to retain both? In this one hour presentation, 10-year sports facility owner Michael Waters, will be demonstrating the most effective methods for both membership and client retention.

Course Objectives:

  • Define what is your niche and your "perfect client"
  • How to project a higher return on investment
  • Methods for retaining clients for years vs months

Hear how ISSA has helped students like you

Antione Robinson

The knowledge that I received has been extremely helpful in my own weight loss journey where I have lost more than 100 lbs.

Antione Robinson

Rahel Desta

The course was demanding, and required a lot of work, study and effort but this is what separates ISSA from the rest. I would proudly recommend ISSA!

Rahel Desta

Scott Losche

The ISSA gave me a great knowledge of fitness programming, movement screening and nutrition.

Scott Losche

Skyler Henson

I say this as a current high school Teacher and Coach. They truly educate you on the various topics regarding human health and physiology and the way it responds to exercise and diet.

Skyler Henson

Christina Walters

The site is very easy to navigate, the content is very educational and flows smoothly, I receive help quickly when I have a question.

Christina Walters

Lindley Zama

ISSA has brought a strong root into my life that keeps leading me towards success.

Lindley Zama

Bryant Bundick

Their courses work well with my very busy schedule. ISSA's support team has always answered any questions in a timely manner whether it by phone or email.

Bryant Bundick

Ryan Milton

I simply have not ever enjoyed a certification as much as I did this one. This is by far my favorite and I thought the entire program was very well worded and engaging.

Ryan Milton

Katie Santoro

Fitness is very important to me, and getting the certification makes that better.

Katie Santoro

Tyler Hutchinson

What I loved most was the final exam not just a multiple choice exam but an exam that made me think, challenged me, but also had me prove myself from a practical stand point!

Tyler Hutchinson

Jennifer Poepke

I have had and continue to have a great experience with the staff at ISSA headquarters. They have always been super friendly and helpful.

Jennifer Poepke

Clyde Mealy

ISSA provides its students with relevant science in health-fitness-wellness information and strategies to succeed in our growing and competitive industry.

Clyde Mealy

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