How to Produce Seminars, Workshops and Bootcamps for Fun and Profit

How to Produce Seminars, Workshops and Bootcamps for Fun and Profit

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About The Course

The Fitness Professionals Guide:
How to Produce Seminars, Bootcamps and Workshops for Fun and Profit

A fun and entertaining course containing two interactive audio files (MP3 format) and an easy to read 57-page text (PDF file format). This course was written by Samuel F. Hirschberg, ISSA's Director of Business Development, who has attended over 100 seminars, workshops and bootcamps ranging from business leadership to fitness, to how to be a better tennis teacher, as well as conducted dozens of his own. From these experiences, he's learned a lot about the seminar and workshop business, and is passing this knowledge to you, to realize a rewarding career in this great industry.

After you have studied this program, you will learn:

  • If you have what it takes to develop your own seminar, workshop or bootcamp
  • How to profit from producing your own events
  • How to choose a topic for your event
  • How to decide if you should hire a presenter, or if you should be the presenter yourself
  • Where to locate qualified presenters
  • How to find a location for your event
  • And much much more!

Course Table of Contents:

  1. Introduction
  2. The Business of Seminars, Workshops and Bootcamps
    • Would a fitness seminar, workshop or bootcamp benefit your business?
    • Choose your strategy
    • Your own presentation, Finding presenters
    • Run the numbers
  3. Setting Up Your Seminar and Workshop Business
    • Tools you will need
    • Stay organized from the beginning
    • 13 Productivity Tips
  4. The Market
    • Finding the Right Topic
    • Marketing & Promoting Your event
  5. Finishing Touches
  6. Helpful resources

Worksheets included:

  • Seminar Business Quicklist - Use this checklist to get started quickly and efficiently!
  • Profit/Cost Analysis - Know where you stand financially BEFORE doing your event
  • Workplace Checklist - Set up your office properly
  • Location Worksheet - Find the perfect location for your event!
  • Productivity/Time Management Tool - Get more done in less time!
  • Attendee Profile Worksheet - Attract more attendees that fit your criteria
  • Attendees Video Release Form
  • Performers Video Release Form
  • Survey form - specially designed to get testimonials, referrals and valuable feedback for future events

Course Components:

  • 57 page text in PDF format
  • Audio file #1: Interview with Cat Smiley, ISSA CFT and Fitness Bootcamp Expert. (42:22 minutes, 13.8 mbs, MP3 file format)
  • Audio file #2: Interview with David Martin, Professional Speaker and Seminar Producer. (47:35 minutes, 19 mbs, MP3 file format)
  • Also Included:  9 Worksheets to help you quickly launch your seminar production business

Features online enrollment, online exam and instant grading as well as automatic certificate generation upon completion of course.


Hear how ISSA has helped students like you

Tarini Bhagwansingh

The ISSA is one of the only organizations I’ve worked with that has had nothing but encouragement to give to me and that’s exactly what I needed.

Tarini Bhagwansingh

Jack Stoliker

I had taken one or two other courses by different organizations before and they were nowhere near as thorough and in-depth as this one.

Jack Stoliker

Christina Walters

The site is very easy to navigate, the content is very educational and flows smoothly, I receive help quickly when I have a question.

Christina Walters

Aftann Taijeron

The best part about ISSA, is when you call, you talk to a real person. They are quick to respond, answer all of your questions and help guide you to be successful.

Aftann Taijeron

Gabriela Cumberbatch

This Strength and Conditioning Certification from ISSA gave me the opportunity to expand my knowledge in strength and conditioning, whether it be in the gym or outside on the field or court, with a team or an individual.

Gabriela Cumberbatch

Hamad Alrashed

It was a great experience. I enjoyed every minute of it, and i learned a lot of information that will help me in my life and with my future clients.

Hamad Alrashed

Matthew Edson

The ISSA program provided me with the flexibility to achieve my certification while maintaining a full time career, being a parent of two active grade school children and husband.

Matthew Edson

Walter Sadiq Daniels

I have no complaints and I will always proudly display my certification and recommend you to all I know. You have given me a foundation for my future.

Walter Sadiq Daniels

Eva Ebersole

The book is well illustrated and supported with diagrams and photos helping to clarify the information in each unit.

Eva Ebersole

Sandra Adams

Since I have been in the fitness field for over twenty years I can truly say I have gained a lot more experience and knowledge from successfully completing the ISSA course.

Sandra Adams

Stephanie Stickley

This program gave me the foundation and the confidence I needed to pursue my dream. I would highly recommend this program to anyone hoping to take their life in a new direction at any age.

Stephanie Stickley

Jehad Refaat Abdel Hamid

The amount of knowledge in the textbook is really satisfying for someone who’s interested in both fitness and the sciences of the human body, and who’s willing to learn about the relationships between them.

Jehad Refaat Abdel Hamid

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