How to Produce Seminars, Workshops and Bootcamps for Fun and Profit

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About The Course

The Fitness Professionals Guide:
How to Produce Seminars, Bootcamps and Workshops for Fun and Profit

A fun and entertaining course containing two interactive audio files (MP3 format) and an easy to read 57-page text (PDF file format). This course was written by Samuel F. Hirschberg, ISSA's Director of Business Development, who has attended over 100 seminars, workshops and bootcamps ranging from business leadership to fitness, to how to be a better tennis teacher, as well as conducted dozens of his own. From these experiences, he's learned a lot about the seminar and workshop business, and is passing this knowledge to you, to realize a rewarding career in this great industry.

After you have studied this program, you will learn:

  • If you have what it takes to develop your own seminar, workshop or bootcamp
  • How to profit from producing your own events
  • How to choose a topic for your event
  • How to decide if you should hire a presenter, or if you should be the presenter yourself
  • Where to locate qualified presenters
  • How to find a location for your event
  • And much much more!

Course Table of Contents:

  1. Introduction
  2. The Business of Seminars, Workshops and Bootcamps
    • Would a fitness seminar, workshop or bootcamp benefit your business?
    • Choose your strategy
    • Your own presentation, Finding presenters
    • Run the numbers
  3. Setting Up Your Seminar and Workshop Business
    • Tools you will need
    • Stay organized from the beginning
    • 13 Productivity Tips
  4. The Market
    • Finding the Right Topic
    • Marketing & Promoting Your event
  5. Finishing Touches
  6. Helpful resources

Worksheets included:

  • Seminar Business Quicklist - Use this checklist to get started quickly and efficiently!
  • Profit/Cost Analysis - Know where you stand financially BEFORE doing your event
  • Workplace Checklist - Set up your office properly
  • Location Worksheet - Find the perfect location for your event!
  • Productivity/Time Management Tool - Get more done in less time!
  • Attendee Profile Worksheet - Attract more attendees that fit your criteria
  • Attendees Video Release Form
  • Performers Video Release Form
  • Survey form - specially designed to get testimonials, referrals and valuable feedback for future events

Course Components:

  • 57 page text in PDF format
  • Audio file #1: Interview with Cat Smiley, ISSA CFT and Fitness Bootcamp Expert. (42:22 minutes, 13.8 mbs, MP3 file format)
  • Audio file #2: Interview with David Martin, Professional Speaker and Seminar Producer. (47:35 minutes, 19 mbs, MP3 file format)
  • Also Included:  9 Worksheets to help you quickly launch your seminar production business

Features online enrollment, online exam and instant grading as well as automatic certificate generation upon completion of course.


Hear how ISSA has helped students like you

I have already recommended ISSA to people who have reached out to me inquiring about my satisfaction and thoughts and I will continue to do so.

Helene Bingley

I highly recommend anyone who is in this field or career and to take ISSA, they are very helpful, professional and they help you expand in the personal training, fitness and healthy lifestyle.

Joel Bunche

Don't be shy to live your dream and as I did, become yourself, become trainer.

Jordi Ciprin

ISSA is an outstanding place to get your certification through.

Mandy Evans

The resources ISSA provides (both in hard copy and online) such as the study guide, the coursebook, the chapter summary videos, the exercise videos, and the question board are all very valuable tools...

Helen Pardue

After now having received my certification through ISSA, I feel confident that I'm ready to start my business.

Sarah Turnley

The knowledge that I received has been extremely helpful in my own weight loss journey where I have lost more than 100 lbs.

Antione Robinson

ISSA is one of the most respected certifications out there and in my opinion the most comprehensive.

Peter Cardona

I feel I can give my best to my clients and continue to further my education so I can give them the most up to date and relevant information.

Lundyn Wyllie

ISSA has been the best thing that has happened to me!

Michael Patsaros

The results were amazing and ignited a passion in me to help others achieve their health and fitness goals and avoid the mistakes I made.

Dwayne Peters

Since I have been in the fitness field for over twenty years I can truly say I have gained a lot more experience and knowledge from successfully completing the ISSA course.

Sandra Adams

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  • Readiness quiz
  • 5 Step plan to becoming certified
  • How to enroll with ISSA

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