Building A Fitness Mega-Brand from Humble Beginnings

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About The Course

Greg Plitt has appeared on the covers of more than 200 fitness magazines and 25 romance novels in the last four years. He is undisputedly America's No. 1 male fitness model, appearing on the cover of at least one magazine every month for the last four and a half years.

Greg has starred on the big screen in The Good Shepherd (with Robert DeNiro), Terminator Salvation(with Christian Bale) and Watchmen (as the body of Dr. Manhattan). You have also seen him on TV in Bravo's Workout, HGTV's Designed to Sell and NBC's Days of our Lives. He is a two-time All-America wrestler and a PRO-rated skydiver with more than 1500 jumps to date. Before taking on acting and modeling, Greg graduated from West Point U.S. Military Academy and served as an Army Ranger as well as a captain and company commander of 184 U.S. soldiers. He is a certified master trainer and operates one of the most successful personal training websites, gregplitt.com

Greg Plitt shares his personal journey of being in the military to becoming the #1 male fitness model in the world and building a multi-million dollar fitness empire. Using this example, Greg will demonstrate to fitness professionals the mindset and replicable steps to develop from start-up to growing business.

Learning Objectives:

  • Designing an authentic original brand
  • Declaring confidence and inspiring others
  • Designing goals that match your aspirations
  • Revenue possibilities within the fitness, sports, and wellness industries.

Hear how ISSA has helped students like you

Now, I can confidently provide them with knowledgeable fitness information that I have gained from my own fitness journey, and my training provided by ISSA.

Jon Allen

Thanks for the knowledge and opportunities to now do what I love to do.

Cotillion Grant

After completing my CPT successfully, I can say only one thing that ISSA is really good in providing you the knowledge which is required in the fitness industry. It makes you fitness industry ready in every aspect.

Mohit Garg

I would like to say that the course l've attended _CFT_ was very useful and I feel that my techniques are better and my clients are more blessed and satisfied.

Mostafa Mahmoud El Gindy

I have stayed recertified with ISSA because it holds high standards to its trainers and is a highly recognized organization.

Krista Johnson

The book is well illustrated and supported with diagrams and photos helping to clarify the information in each unit.

Eva Ebersole

I am now one step closer to my visions. I can't wait to get out there and help others. I highly recommend this course to individuals who are interested in becoming a certified personal trainer.

Suresh Chalapathi Kumar Babu

The content is informative and the support is endless.

Curtis Korchinski

I've found ISSA's to be the most qualified, useful AND helpful certifications in the business.

Robert Condeluci

I do not believe there is another certifying organization that has the background, integrity, caring and compassion that the ISSA has...

J.R. Smith

The ISSA has not only helped me to become a better athlete and aspiring trainer but more importantly a better person.

Jesse Scheide

The amount of knowledge in the textbook is really satisfying for someone who’s interested in both fitness and the sciences of the human body, and who’s willing to learn about the relationships between them.

Jehad Refaat Abdel Hamid

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INCLUDES:

  • Readiness quiz
  • 5 Step plan to becoming certified
  • How to enroll with ISSA

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