Previous Press Release
(03-03-05):

Fitness Training On The Internet To Hit Record Levels in 2005

Trump Has Nothing On This Fitness Tycoon

Santa Barbara , CA - March 25, 2005 — Who do business people call when they want to apprentice with the best? Donald Trump of course.

Who do fitness buffs call when they want to apprentice with the best?

One man. But it isn't the Donald.

They call Rick Sikorski, President of Fitness For Life Franchise Corporation, who has mentored hundreds of certified fitness experts into owning their own health and fitness facility.

At least one thing Rick Sikorski has on his side is timing — a critical component to both his and Trump's success. There are over 30,000 gyms and health clubs in the nation today, a number that has nearly doubled in 10 short years - with no sign of slowing down.

The Centers for Disease Control and Prevention (www.CDC.gov) and The National Institute of Health (www.NIH.gov) report that more than 65% of our population is obese or overweight, and are desperately in need of help. These poor health ailments reportedly are mostly caused by inactivity and poor diet. This is something Rick Sikorski has become an expert in providing answers to.

Sikorski attributes his organization's real triumphs to matching a proven success system with an ambitious fitness leader. "I have studied Donald Trump's business secrets as well, and am modeling his success," Mr. Sikorski reported. "Mr. Trump fine-tuned his business model and appoints leaders to oversee his operations. I do a similar thing, although I actually help the fitness leader to own the operation.

Since 1998, Fitness For Life Franchise Corporation has helped 230 certified fitness trainers in 37 states open the doors to their own fitness facility. Sikorski expects to more than double that number in the next 24 months. "We have dozens of new locations spotted for future operations.

One of the most difficult tasks was locating properly trained, qualified personal trainers that I can groom for success," said Mr. Sikorski. "Our alliance with the International Sports Sciences Association (ISSA) is proving to solve that problem."

Our team researched every Fitness Trainer Certification on the market," reported Mr. Sikorski, "The ISSA program stood above the rest on virtually every category. This was the program that taught the principles that fit the criteria my facility owners needed most.

I couldn't be more excited for the ISSA trainers that seize the opportunity to open their own facility," said Dr. Sal Arria, Co-Founder of the ISSA. "Mr. Sikorski has developed a great program for trainers to master a proven business model. What Rick Sikorski has done for the fitness industry is similar to what Donald Trump has done for real estate - being a leader, a positive role model and someone others can model themselves after.

About ISSA

Since 1988 the International Sports Sciences Association (ISSA) has provided certification and continuing education to nearly 100,000 satisfied fitness professionals. ISSA certifications are recognized worldwide. From Youth Fitness to Senior Fitness, ISSA offers 10 certification programs and dozens of continuing education courses.   For more information on the ISSA, please visit: www.issaonline.com

About Fitness For Life (FFLFC)

The Fitness for Life Franchise Corporation (FFLFC) is the largest personal training service organization in the world. Founded in 1983 by Rick Sikorski, FFLFC offers personalized fitness-training programs for adults ranging in age from 15 to 80. In the privacy of state-of-the-art, fully-equipped, individual training suites, FFLFC clients work one-on-one with their own Personal Trainer to achieve established fitness goals.

To schedule an interview with Rick Sikorski or Dr. Sal Arria, please contact:

Rochelle Yoshida
Director of Public Relations for the ISSA
Email: rochelle@issaonline.com
Toll-free: 1-800-892-4772
International: (805) 884-8111

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